The salt sat lonely on the counter. The red cylinder was a few inches short of a foot and fit comfortably in the hand. About a third of the way up was a dark blue band. One side displayed the logo, in bold letters, while the other sported a bit of persuasive copy.
A blue sky topped a blue ocean and contrasted nicely with the red of the cylinder. A whale surfaced in the foreground, causing white foam to spill onto label. It wasn’t a white whale, but it made for a better story if one imagined it that way.